Alicia Keys and Lady Gaga take charity work seriously, and they’re going offline to prove it.
Gaga, Justin Timberlake, Usher and other celebrities have joined a new campaign called Digital Life Sacrifice on behalf of Keys’ charity, Keep a Child Alive. The entertainers plan to sign off of social media platforms like Facebook and Twitter on Tuesday, which is World AIDS Day. The participants will sign back on when the charity raises $1 million.
This must be the first time I wish a charity to actually fail in their fund raising efforts. The longer they take to raise the money, the less inanity in 140 characters or less we will have to endure.
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